I was just boiling some water for my tea, and a thought occured to me. This was one of those random thoughts that hits you and leaves you wide mouthed. Anyway, I thought about Internet research and compared it to boiling water for tea. Like I said, it was a random thought.
Well, the idea that struck me was this. Everyone is looking for the heavy guns in internet research, flips, x-rays, fancy queries, etc… It is like looking for the magic tool to boil water. In our search for the Internet Research microwave (you know in it goes, and out comes boiling water), we are missing the boat.
What do I mean? Here it is, are you ready? The magic is in the basics.
That is the bottom line.
Everyone is looking for the intricate magic query that the simplicity of the basics is being ignored. We want a microwave to boil the water but the water (the Internet) is an ocean and it can’t be done. Let’s learn the basics and then not only will we become more successful at researching for candidate but we will save a lot of time and headaches by not chasing after magic potions.
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